our projects

North Hertfordshire Museum

North Hertfordshire Museum is a brand new museum next door to the completely refurbished Town Hall in Hitchin. Nicholas Alexander fitted the museum out with Corian clad joinery to house a number of display cases and exhibits. The internal structures and Corian cladding were all 3D CAD modeled by our in house design team and […]

Lagavulin 360 Sensory Booth

The challenge was to help Lagavulin celebrate 200 years of distilling the finest whisky in a new and innovative way, whilst being authentic and true to its core values and heritage. Working with sensory experts, Condiment Junkies, together with the Lagavulin team, the 360º Experience barrel was designed fabricated at the Nicholas Alexander workshop in […]

Mr Foggs Mechanical Mixologist

Working with Rouge projects the idea to create a mechanical mixologist which we could bring to life was an exciting opportunity. The mixologist is a combination of processes which automates the pouring of the perfect Negroni. The project was installed in Mr Fogg’s Society of Exploration in Covent Garden, London. The machine automatically moves an […]

Erith Lighthouse

Erith Lighthouse is a pavilion on the Thames at Erith, designed to host a series of events throughout Summer 2017. Designed by architects, DK-CM, Nicholas Alexander was able to deliver a process to take the design to a complete fabrication an install.  With the structure made of theatrical rigging clad in coloured polycarbonate sheet, the building […]

Tesco ‘Devour’

To celebrate Tescos 20th anniversary of their Finest* range Nicholas Alexander produced a sensory exhibition for BBH and Bompas & Parr in Shoreditch London. We built 6 spaces which guests moved through, each of these rooms different rooms were based on Tesco Finest* products and had a specific theme. We created a range of exciting […]

Mechanical Chocolatier

We were invited with creating a chocolate themed Rube Goldberg machine, so we looked at the world of the artisan Chocolatier, and thought about how chocolate flows. This machine takes inspiration from the Chocolatiers counter, and processes bars of chocolate into a fine grated powder for maximum flavour when tasting. Featuring 300 chrome steel bearings, […]

The Slide

Working with the virtual reality masterminds who are Happy Finish, Nicholas Alexander fabricated the structure for their “The Slide” experience to be placed on the 72nd viewing platform of the Shard. The design consisted of a laminated plywood seat which was formed right here in our workshop and mounted to their motion platform.

PG Tips Monkey

Working with PR agency W, we created the statue! Made out of a total of 110,486 plastic leaves and as tall as a two-storey building, we ferried it from Tilbury Dock in Essex down the Thames. The stunt is aiming to raise awareness of a ‘green paper’ report to be published by PG tips to […]

Museum of Making

In collaboration with White Arkitekter, The Museum of Making is one of the site-specific pavilions for the 2016 Clerkenwell Design Week in London. Located on St John’s Square and visible from Clerkenwell Road, The Museum of Making was at the centre of the festival, which celebrates the significance of Clerkenwell – home to more creative […]

Chivas Regal Whisky Pour

Pangolin PR gave us a simple brief – the most complicated whisky pour machine ever made! We fabricated a Rube Goldberg machine from Chivas distillery parts, brass, oak and copper to match Chivas’s brand palette. It features a 40mm stainless steel ball which travels along a journey of several lifts and falls, releases a multi-ball section […]

Jeff Goldblum Sculpture

Nicholas Alexander fabricated a 7 metre long sculpture of Jeff Goldblum in his character of Dr. Ian Malcolm from Jurassic Park. The sculpture was erected in front of Tower Bridge to commemorate the 25th anniversary of Jurassic Park. Manufactured from polystyrene and then finished in scenic paints the result was a true hit with fans and […]

Godiva 90th Anniversary

For Godiva’s 90th anniversary, the Nicholasalexander’s team and Condiment Junkie delivered the most comprehensive multi-sensory event ever created. From the moment guests received their invitation, their journey had begun. Every guest was sent a ‘shard’ of a giant artwork in a brand-scented chocolate box, with intriguing instructions on the reverse. Upon arrival they placed their […]

Louboutin “Paris”

Working with the team at Studio XAG we created a number of mechanisms which animated Christian Louboutin’s “Paris!”. This was a display created for the windows of French luxury department store Le Bon Marché. Behind this window of moving parts we manufactured a number of gear boxes to create the motion that we needed from […]

Denso Manufacturing Centre

Denso manufacturing UK are a company based in Telford England. Nicholas Alexander was invited to build a range of furniture for their learning centre and foyer area. The furniture created included: A large 3M Corian plinth with etched text, an LED detail, and a number of acrylic graphics. A white Corian trophy cabinet to house […]

Tui Pods

Nicholas Alexander was invited to design and build 3 sensory relaxation pods for Condiment Junkie and TUI. These were designed to be fitted within their latest Sensatori hotel in Rhodes. The pods were fabricated from a GRP structure and ceiling mounted. Hotel users could then sit inside to relax whilst a range of mood lighting, […]

eBay 20th Birthday cake

In celebration of eBay’s 20th birthday, we ferried  a giant birthday cake down the Thames! The two tier cake on a foil tray base came complete with eBay coloured icing and even illuminated candles. Built discreetly in Tilbury docks, it then floated up the river to where eBay were hosting a party. Unfortunately the cake […]

Hibiki Japanese Harmony

Nicholas Alexander worked with Thrsxty to create to design a functional scheme to launch of Hibiki Japanese Harmony. The aim of the progect was to create an authentic Japanese cultural context to establish deeper understanding of the Hibiki Brand and the House of Suntory Whisky. The bar proved very popular during the weekend, so unfortunately […]

The Mobile Orchard

The Mobile Orchard is a new public installation designed by atmos – an inhabitable hymn to the urban fruit tree, commissioned as the centrepiece for the City of London Festival. Its exuberant design celebrates the wonder of trees, and offers a magical mutation – a welcoming structure tailored to humans. We were brought in to […]


We worked with Studio Xag to create a series of 4 animated shop window displays and a pop-up store for Christian Louboutin in Selfridges. We built a zoetrope of counterbalanced, rotating legs as the main piece, as well as cladding various display stands and cabinets for the interior and cutting bespoke anniversary archways. We worked […]


We worked with Softroom on this great project for Wahaca, developing a system which used 9000 recycled bottles to create a floating ceiling raft to act as a lighting cloud. We produced 2 of these undulating structures to hang above the main dining space and provide ambient light. We also worked on some bespoke cast […]

Restaurant & Bar Design Awards

Nicholas Alexander collaborated with Levy Restaurants to design a functional scheme for Space 5, one of five pop-up bars at this year’s Restaurant & Bar Design Awards ceremony. Our design was a study in efficiency, celebration and approachability. Having been given the brief of housing the food preparation for the evening, it was important to […]

Havana Club Mojito Embassy

Nicholas Alexander worked with Campaign Design and M&C Saatchi Sport and Entertainment to create The Havana Club Mojito Embassy. The Embassy’s ‘Mojito Market’ forms the heart of the bar, encouraging guests to gather their own fresh ingredients from street trolleys piled high with mint and lime. After stocking up on ingredients, a team of Havana […]

JackpotJoy Duck

Nicholas Alexander was approached by Fever PR to take on the challenge of floating a 50ft inflatable rubber duck along the river Thames for online bingo brand – Jackpotjoy.com We were hired for our extensive experience of delivering complex and large scale projects in a challenging environment. Initially, we acted as consultants to develop a […]

Samsung Brand Exhibit

The Nicholas Alexander team worked with Campaign Design and Samsung to deliver the Samsung Brand Exhibit and create a visceral experience for guests at Samsung’s annual Forum. We successfully drew upon our extensive experience and resources to deliver this stunning, complex project in a very short time frame. We were responsible not only for the […]

Guinness Submarine

To celebrate Guinness’s 250th anniversary we worked with Jump Studios to create a bespoke submarine/bar which navigated its way to the depths of the Baltic around the Stockholm Archipelago in Sweden. It took a lot of research to find a set of specifications we ought to be working to – finally settling on the American […]

The Herd

Nicholas Alexander worked in collaboration with designer Alexander Mulligan to create a site-specific installation, at J+A Cafe during Clerkenwell Design Week, May 2013, and into June. J+A Café’s outdoor courtyard area would have once been a busy thoroughfare for cattle en-route to Smithfield market. We responded to this old area of London and the history […]

Restaurant & Bar Design Awards

As a partner in the Restaurant and Bar Design Awards, we get involved in the design and construction of the awards themselves. In addition, in 2011, we produced an extra sub-project. The idea was to bring together the material sponsors for the awards, the short-listed designers and the restaurant operators through the production of bespoke […]

Games Com

For Gamescom 2009 Nicholas Alexander co-created and built a groundbreaking stand for Bethseda Software. The brief was to recreate Bethesda’s game, Brink, in the real world. Nicholas Alexander devised a three dimensional environment inspired by the two key aspects of the game: a dystopian container city and a utopian floating island. Thus visitors could preview […]

Sony T5

We were approached in 2010 by PD3 to take a project for Sony from its preliminary stages to completion. There was already an agreed structural design that had been submitted to the airport operator, in this case BAA. Our role was to deliver the project as per the visual plan, and fulfil all of BAA’s […]

Modern Pantry

The Modern Pantry is a restaurant in Clerkenwell occupying a converted Georgian townhouse. For this project we worked with Jump Studios on a range of tables and vanity units. In keeping with the setting we worked in solid timber using traditional techniques, as well as some more contemporary designs. For the smaller tables in the […]

Converse Event

We were approached by the designers at Brinkworth to look at a possible modular exhibition stand. The idea was to take a unique printer to some summer music festivals in London to print custom designs onto Converse products. Within the project we produced a range of bespoke furniture, later exhibited at the THEN_NOW show at […]